Revenue shouldn't run on guesswork. Turn buyer signals into your next sale.
Groundwork turns buyer, customer, product, support, and partner signals into the next owned move.
It is the revenue operating system when leaders realize the company can't grow on "but we have the best product," heroics, tabs, or another weekly update.
AGENTIC REVENUE OPERATIONS
Software doesn't sell itself.
Full lifecycle identity — Anonymous visit → deal closed → renewal, one buyer profile
Post-sale tracking — No other tool watches customers after close
Partner → revenue — Partner activity tied to closed deals and revenue attribution
Marketing → revenue — Attribution to closed revenue, not MQLs
Fully autonomous — Signals fire sequences. No human required
Senior people make the decisions.
AI makes us move faster.
The point is not a smaller, cheaper engineering team. The point is a better delivery model: senior judgment on product, architecture, and commercial tradeoffs; AI-native execution across the work in between.
DECIDE
Senior operators own the calls that cannot be delegated.
DELIVER
AI-native teams compress the build, test, and quality work.
DRIVE
The client keeps working software, context, and the capability to run it.
Start where the
problem is.
You do not have to arrive at the same stage. You do have to be solving something real.
01
Start
You know the workflow. You need the product.
Turn a real market problem into software, a launch plan, and a company that can survive the first customer.
02
Scale
The product exists. You cannot keep up.
Extend the product and give the revenue operation a shared system to sell, serve, and grow without heroics.
03
Reset
The software or RevOps is holding you back.
Modernize, integrate, simplify, or rescue the part of the business that is now too expensive to leave broken.
The revenue system we build into every company.
This is not a CRM. It's not a marketing stack. Groundwork RevOS is the revenue engine that replaces six functions you can't afford to hire, and runs them autonomously from day one. Not a bolt-on. The operating layer. Intent, behavior, social signals, partnerships, and more. All connected. All working while you sleep.
PROSPECTING
Find & Prioritize
AI agents research and rank your best-fit targets using live signals from LinkedIn, Reddit, Facebook, and across the web so you know exactly who to go after first.
SALES
Reach & Convert
Automated outreach and lifecycle sequences triggered by the right signals at the right moment, from first contact to signed customer, without a sales team.
CUSTOMER SUCCESS
Retain & Expand
Your product analytics feed customer success agents with usage data and milestone signals. The right message reaches the right customer before they churn.
PARTNERSHIPS
Channel Distribution
Partner registration, deal tracking, and commission processing built in. Your partners can sell without you managing it manually.
Every part of the loop is connected. Your product analytics feed every agent, every team, every channel — from one platform.
Not marketing. Not ads. A Revenue Engine that finds, reaches, converts, retains, and grows your distribution and customers through connecting the entire customer experience through our product analytics, running autonomously.
We've been in your seat.
Sold companies.
We're doing it again — with you.
Not as advisors who watched from the sideline. As operators who ran the business, owned the number, and lived with the outcomes. The same system we used to build and exit is what we bring to every engagement. No theory. Just receipts.
START LEFT® SECURITY
EXIT
Concept to category pioneer to acquisition.
Invented the Application Security Posture Management (ASPM) category before Gartner recognized it. Led the full business lifecycle: concept, commercialization, and acquisition.
SOPHIE AI
ACTIVE
Back of napkin to revenue in 6 months.
Started as a concept. Built the Practice Operating System on the same integrated venture studio model. Revenue in six months. Now scaling. The proof that the system works at speed (and that we practice what we build).
COMING SOON
ACTIVE
Multiple companies. One operating model.
Several companies in active development — including a post-acquisition security company and a pre-launch cyber protection platform. The same system. The same team. Different markets.
FINTECH BANKING OPERATION
$0 to $50M in four years.
Part of the founding team that scaled a FinTech operation from zero to $50M in four years. Helped build the revenue and operations infrastructure that made that growth possible.
LEGAL SOFTWARE
EXIT
Built for mortgages and foreclosures. Acquired by Fortune 500.
A founding team member built and grew a legal mortgage operations platform that saved major financial institutions hundreds of thousands of dollars per month. Acquired by a Fortune 500 financial services firm.
SERVICES COMPANY
ACTIVE
$0 to $5M recurring. Built to scale. Still operational.
Grew a software engineering services company from $250k to $5M in ARR. Built with scalable delivery architecture, not just headcount. The operating discipline that informed everything we build today.
Don't pitch us an idea.
Make the case.
We choose opportunities with a problem their industry actually feels, access to the people who live it, and leaders prepared to build a real company instead of chase a feature. A deck full of market-size slides is not a reason to build together.
Bring us the market truth. We'll help you answer it.
Contact Us
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